Mobile Gaming Industry – Generating Big Business From Small Devices

In the year 2007, Apple Inc. gave a whole new meaning to mobile technology by launching its flagship device – the first-generation iPhone. The device acted as a boon for a mobile game development sector, which was otherwise growing with a “snail’s speed“. Later, in the year 2008, the Internet giant Google also released “Android OS” and this eventually started a war of apps, and both became fierce competitors. However, this proved fruitful for the smartphone users, as the competition resulted in the development of better mobile gaming apps with excellent graphics, fascinating game play and superb sound systems.

The Statistics and Predictions

With the pace of time, companies brought advance tools and technologies to develop more sophisticated gaming apps, to allure a bigger chunk of mobile enthusiastic population. As per recent statistics, in the year 2010, the smartphone and tablet gaming app sales reached $898 million, and it is expected to generate a revenue figure of $1.6 billion by the year 2015.

The overwhelming response experienced by the mobile gaming apps can be seen by the following facts –

  • 53% of smartphone owners play mobile games on daily basis
  • Smartphone users spend 14.7 hrs per month, playing mobile games
  • 93% people pay for gaming apps
  • 100 million mobile gamers in U.S. alone
  • 700 million download of Angry Birds app
  • Tiny tower generated $3 million from in-app purchase
  • Major revenue generation is via advertisements

It is worth mentioning that the above figures show only a small insight of the entire mobile gaming industry. However, with the technology evolving with each passing day, the popularity of mobile games is expected to break all the previous records.

Freemium Model or Paid Model – The Game Changers

The task of selecting the right medium for revenue generation has always been a game changer. There are three main revenue models in the mobile application development industry:

  • Free Apps – The apps were supported with advertisements, to support revenue generation.
  • Freemium (Free + Premium) Apps – Free to download apps, but with in-app purchase options.
  • Paid Apps – One-time payment for all the features.

No doubt, the freemium model has proven fruitful many times, but the major revenue generation is still carried by paid game apps. In addition, the predictions by experts state that, the revenue from free, ad-supported games is expected to grow by 12.3%, by the year 2014. Therefore, with free applications missing the “Spark“, and freemium apps showing better potential, the prospects of being innovative and effective are higher in the latter. As a result, one can sense a balance in revenue generation between paid and freemium apps in coming years.

Word of Mouth – The Main Reason Of Downloads

No matter whatever the medium is, physical or virtual, the “word of mouth” always serves as an efficient way of promotion. Even as the companies are spending heavy to promote their gaming apps, the statistics suggest that “word of mouth” medium of publicity still holds the number-one position in effectiveness. As per a recent survey:

  • Around 50% of adults learn about new gaming apps from friends and family.
  • About 40% of adults learn from app stores, after reading the user reviews and hot list.
  • About 25% of adults learn from social media sites.

However, there is also a long list of mobile gaming websites with a heavy influx of web traffic, present over the Internet that provides game reviews, upcoming apps, cheats and tips. So, companies should concentrate on utilizing all types of efficient media channels to acquire maximum coverage and ensure 100% promotion of their apps.

With mobile gaming apps available for free to play, it is easy to fall-in and get absorbed in them. Furthermore, from above statistics one can easily sense the increasing popularity, the higher growth rate and the potential in Mobile Game Development Industry.

Online Gaming For Kids

The internet can be a wonderful thing but for many concerned parents it can be a frightening place to allow their children. Many of the online games for kids are sponsored by various Toy companies. Also other child oriented corporations will feature popular cartoon characters as well as games based with same characters. There are many pluses and minuses to these games. Some parents may be concerned to much time is dedicated to the games. While others applaud anything that will get a child to sit still long enough to actually learn something.

Watching a struggling child finally catch on is a beautiful thing. Watching of course being a key word. Many times the games might not be categorized correctly. For example the age level may not be clearly marked so playing along with the child is always a good plan. Its also a good way to be sure your personal tastes and preferences are not compromised. Familiar characters and fun sounds would make it easier for your child to learn. They could actually get so absorbed in the lesson of learning the game it then becomes easy to grasp. The better the game, the more they will play, the faster they will learn and ultimately the more they will retain. Most children (and adults) learn by repetition so frequent playing of games should be encouraged once they are deemed to be truly educational. and not just labeled that way.

Online gaming can be beneficial for parents as well. Many free options save expenses like buying games, consoles,and controllers. In a household of several similar aged children a gaming membership may be better for the budget.

Online Games for Kids – Know More About This Colorful World

Online games are something which is becoming more and more popular with every passing day. Nowadays there are thousands of websites which offer different online games from every genre. However most of the websites are oriented towards the young population of the Earth. The special websites with online games for kids are many and there are thousands of games available for them to enjoy. However the most popular games as usual are the shooting games and the toy story games due to the fact that this is something which is very interesting to the young people.

Of course the shooting games for kids differ a lot from the games which you are used to seeing. You won’t be able to see all the gore and blood you usually see, but instead the games are quite simple and childish. Of course this may not seem interesting to you, but to your kid this may be the biggest attraction ever. But not all of the shooting games for kids are like that and some of them may contain gore and blood. This is why it is recommended to search the various websites and find the games which aren’t so offending.

And while the shooting games may be interesting to you and your kid, we guarantee you that the toy story games will just be the best thing which your kid has played. Toy story games are much more arcade and much easier. Their purpose isn’t something very special and they are usually simple jump, hit and run games. Of course not all of them are like that and there several which are a bit more complicated, but can still be easily played by kids. But it is best to try out both of these types and enjoy the simple shooting games and the arcade toy story games. These two types will surely entertain both adults and kids.

The best thing about online games is that you don’t need to download and install them. They are in almost all cases completely free and don’t require any extra actions. You will just need to open up your browser, find a suitable website and just choose the game you want to play. And although most of the online games are quite simple and usually played by kids, don’t think there isn’t also some more complicated puzzle like games which will surely be a challenge for everyone. But even these games are still playable by kids and are a very good way to train their logical thinking.

It’s a well known fact that online games are becoming more and more played. There are getting better graphics, story and game play with each day, which makes them a bigger challenge for all types of people. Online games for kids are still the biggest attraction and it doesn’t look like they are planning to stop that. There is a big probability that in the future online games will slowly become more functional and change places with the modern games we know today.